Users will soon have a new feature that enables them to reduce the quantity of AI-created content appearing in their streams. This step comes as the service disclosed that it presently contains more than 1 bn AI-generated clips.
Trial and Implementation
The update is being tested over the next few weeks before a widespread rollout. This shift comes amid a increase in AI-generated material, fueled by new video-generation tools.
AI Proliferation Online
Recent reports that nearly 10% of the quickest rising channels on a popular video site exclusively feature clips produced artificially. A significant portion of this output is considered low-quality AI content, a term for substandard, mass-produced content that is frequently illogical or bizarre.
“We know from our community that a lot of users enjoy content created using AI tools, ranging from digital art to informative clips, and we aim to give people the ability to adjust the amount of that, depending on their own choices,” commented a spokesperson.
Volume and Proportions
The service announced that there are currently 1.3 billion videos on its network identified as AI-generated. Overall, in excess of 100 m pieces of content are submitted to the platform each day, making AI content a limited portion of its overall inventory.
User Control Features
Viewers will be capable of decrease or raise the level of AI content they see by accessing the content preference feature in the app and selecting “AI-generated content”. Further subjects that can already be modified under the filter include news, style, cosmetics, and dance.
Content Labeling and Policies
TikTok’s guidelines require users to tag “realistic” artificially created content, and it bans malicious fake videos of celebrities or crisis events. Any realistic AI video that is not labeled can be deleted under its terms of service.
Furthermore, the service will now apply an artificially created tag to content produced via its own AI tools, or identified by an industry-wide initiative for identifying content made by AI. This measure is aimed to deter users from trying to bypass the disclosure requirement.
AI Literacy Programs
The company is also introducing a two million dollar AI literacy fund for experts and institutions to produce learning resources about responsible artificial intelligence. This initiative will assist educational bodies focused on teaching computer science.
Moderation Strategy
TikTok has supported its content review process, following controversy over proposals to cut jobs for a large number of review team members in Britain. TikTok is expected to eliminate hundreds of positions in its content moderation department in its British office, with labor groups and online safety experts voicing alarm that people are being substituted by machine-led review.
A senior executive clarified that staff-based oversight would continue to be important, but automated tools can safeguard staff by filtering out the most graphic content before it gets reviewed by staff. TikTok stated a 76% decrease in shocking and graphic content handled by safety staff over the past year due to the use of its automated systems.
It is vital to balance staff and AI to keep the platform safe,” the official commented. “We’ll have humans as integral to the approach, but we also think it’s highly necessary to reduce exposure to harmful content as rapidly, which is where a lot of the machine support is proving valuable operate efficiently.”
